Ascott opens Citadines aparthotel in Nha Trang

Ascott has opened its first Citadines property in Vietnam, in the key tourism hub of Nha Trang.

Citadines Bayfront Nha Trang offers business and leisure travellers easy access to the Van Phong Economic Zone and local attractions, as well as sea views and beachside location.

Lew Yen Ping, Ascott's country general manager for Vietnam, said: "Vietnam is Ascott's largest market in Southeast Asia with close to 5,000 units in 23 properties. Citadines Apart'hotel is our fastest growing brand globally that has won numerous accolades internationally."

She added: "Vietnam is a key growth market for Ascott and we are on track to achieve our target of 7,000 units by 2020. Demand for serviced residences remains strong as more multinational companies set up offices in the country with increasing foreign direct investment and visitors. Ascott is the largest international serviced residence owner-operator in Vietnam, and of our 23 properties, 13 are slated to open over the next four years. Somerset West Point Hanoi will soon start operations and Citadines Blue Cove Danang, our biggest property globally with 550 units, is slated to open this year."

The property has 310 units of studios and one-bedroom apartments with kitchenettes and separate living and dining areas. Other facilities include a ballroom, business centre, meeting rooms, swimming pools, gymnasium, residents' lounge, children's playroom, yoga room and an all-day dining restaurant.

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“There’s a good mix of people, from operators, owners and service providers. We’re learning a lot. We’re very new to this space and it’s a great platform for people like us who want to come in to the industry and build up a strong pipeline of contacts. It’s been very valuable for us.”

Jittida (Best) Haputpong, VP business development, Igloohome

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